PETA's State of the Union Undress (warning: contains nudity)

PETA's long been on the radical end of things, but having a woman strip to get the message out brought up a lot of strong opinions. Some thought it was brilliant; others thought it was alienating. Some thought it was sexist; others asked why every time a woman uses her sexuality she's considered a victim. So, I'm curious what everyone here thinks. To far? Effective? Sexist? What do you think?
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from a marketing standpoint, it's effective. I bet you this message is heard in it's totality far more than any state ud the union address ever heard before. However, I must ask..why not a man and a woman? eh? Furthermore, she said nakeder. I heard it.
Yeah. I kind of liked nakeder. Why not a man? I do think, though, that a man would make it a very different dynamic. (and that's not bad) The ad wouldn't play off the same stereotypes, and you would loose the creepy cuts between her stripping and a bunch of old men (Congress) cheering. I'm also wondering if most straight men would be just homophobic enough to not be able to sit through it.
I think you're absolutely right on the man bit. Unfortunate but very true.
To PETA's credit, there are naked men in their protests.

Despite the heated debate this led to in a professional group, no one noted how awful the song that follows it was. I only hope the songs get better as the people get nakeder.
I have a hard time getting over the amateur and annoying quality of the reading/acting and the low rent production values. It cheapens the whole thing for me.
Patty: You'd make a lousy guy. ;)

Ah, the good old-fashioned bait and switch.

While the video probably captured some people's attention, I wonder for how long? How many people hit the stop button as soon as they saw the butchery that followed? It's such a serious subject, and no matter where you stand on eating animals for food (and I eat animals) you can't glaze over the horror that followed. The kitty-cat stripping at the beginning, combined with images of the government and the awful soundtrack was a pretty funky set up for the horror-show punch-line.

It hindsight, I don't remember much about her. But I will have a hard time getting the images of the animals out of my head tonight.

And I suppose that's the point.

amateur and annoying quality of the reading/acting and the low rent production values. It cheapens the whole thing

Yes I guess my comments could just as easily be spoken (for me) about most porn!

Regarding Karen's comment: After seeing that video, I ended up checking out a lot of videos in PETAs site, so they were successful in hooking me into the site. And many of the others were less titillating and more horrifying. So, on that level, it worked on me. I also remember the first time I gave to PETA many years ago. I was recycling junk mail. On my way back into the house, I found a picture of animal testing that had fallen to the floor. I went back into the recycling, pulled out the envelope, and wrote a check. I do feel this should be two different videos. The other thing I find interesting is that the debate we had in the group from progressive organizations really focused on whether this was the animal rights movement selling out women's rights. I haven't heard anyone here say that.

Perhaps we have become numb from so many promos of "Girls Gone Wild." ;-)

More seriously, I think one of the things that keeps this from feeling negatively exploitive is that the woman in the video, while very pretty, is clearly a real person - right down to her mismatched underwear. She is not some pin-up girl hired to titillate, she is young woman using her assets to draw attention to her cause.

I do wish that PETA would not put everything in the same bucket though. Treating animals ethically is a good common denominator, but they seem to go beyond that. They seem to say that it is wrong to kill animals at all. And so they throw hunting, fishing, butchers and researcher all into the same bloody bag, which muddies the issues.

Farms need to raise and kill food humanely. Period. Some research is trivial and should be stopped and other research is necessary to help and protect humans. We should be very careful about which we undertake and treat the research animals well during the dreadful process. As for hunting and fishing, well those animals live free until they die, which is the best that any of us can hope for. I support people who hunt for food. (I do not support people who hunt purely for sport.)

It is actually this intractability that keeps me from being able to support PETA. Fundamentally I agree with their acronym. But their view of the world is too black and white (almost utopian, really) for me.

So the video was successful in that it got me to pay attention too. And it got me to really think about PETA and what they stand for - right up to the point where I realized that, regretfully, I can't totally support them.

Well said, Karen. We do have a responsibility to treat other species humanely, and as a result of moving the mechanics of food production out of public view we've gotten into the habit of avoiding that responsibility, and that needs to change. But PETA does go too far - not by adopting clever marketing ploys (which they have a right to engage in, of course) but by adopting Peter Singer's philosophy that there is no qualitative difference between animal suffering and human suffering.

If that's true, then it's wrong to kill other things to go on living. But we do that every day! Building a house kills a lot of organisms. Paving a highway kills many more. You probably kill a few things driving to work, especially if it's rained recently (sorry). You're a vegetarian? OK. What do you think happens when the threshing machine goes through the wheat field?

If you're to go on living, other animals have to die, and that's because you're part of an ecosystem. If you don't eat meat, you're not saving anything - just missing some great meals. And if you stop pharmaceutical research, then somebody's loved one is going to suffer pain and death so that a rabbit can live.
Good point. I'm a vegetarian (well, I eat some fish), but it's a matter of how we farm animals not the ethics of eating them. I believe even Singer is moderating his view. If we farmed sustainably, omnivores would be better for the planet than vegetarians. As it is, though, our farming practices are so bad, that being a vegetarian is better for the planet unless you raise your own food. And don't be fooled by factory organics.

If you want a great read, check out Michael Pollan's The Omnivore's Dilema.

I have, and I'm thoroughly persuaded by him, though sometimes he overstates his case. What if you could buy meat from farms like the one he describes? (It's near Charlottesville VA and called Polyface farms.) Would you still be a vegetarian?

If I could buy my meat reguarly from Joel Salason's farm, I would. (Eating it "sometimes" would be difficult, because my body can't handle red meat anymore.) And being Jewish, I probably wouldn't go for the pigs. BTW, I heard an interview with Joel on the BBC Worldservice. Very cool.

The problem with this of course, is that is not yet economically sustainable at the scale needed to support the planet. "Organic" food and humanely treated animals cost more to produce and buy, and only the wealthy can afford to eat this way regularly. Those people cover a very small percentage of the humans on the planet, how do we go about feeding the rest of us?

And Mark you are very right. Closing our eyes about where our food comes from is terribly wrong. I have many friends who have said "I prefer to think it was always like that, wrapped in plastic at the store." Denial.

Bill, a friend of mine is a vegetarian who eats fish. He calls himself, somewhat in jest, an aquatarian. ;-)

At this point, I think the problem is policy rather than true economics. warning: soapbox approaching.

<soapbox> In 2004, the US exported nearly$20M worth of lettuce to Mexico and imported $20M of lettice from Mexico.

20 % of California's table grapse go to China, which is the largest importer of table grapes.

In 2003, NY shipped $1.1M of California almonds to Italy and imported $1.1M in Italian almonds.

Thanks to messed up US ag policy, its cheaper to buy #2 commodity corn than it is to grow it. (#2 commodity corn is in pretty much everything you eat.)

And the USDA has pretty much taken the meaning out of the word "organic." Organic doesn't mean sustainable. "Free range" doesn't mean that chickens actually go outdoors.

It's like most industry, what's economical is only so because they don't figure in the real costs. </soapbox>

Sorry. But at least I feel better now.

And I've been know to call myself a pescatarian.

Do pescaterian's come from Pescadero? Such a pretty place and right on the water. And can I just say how amused I am that all of our comments, listed on my home page, are warning me against PETA nudity?

I see your soapbox and raise you agricultural subsidies. Who was the genius who decided to pay people to grow food we don't actually need, can't sell and that in many cases can't or shouldn't be grown in certain geographies? And how is that not called money laundering?

Presenting my soapbox: rice farming. Paying people to grow rice in some of the hottest, dryest parts of California. Rice we don't need, can't afford to sell and which is often left to rot in 18 wheelers, or dumped. Rice grown with precious and subsidized water. Grown with pesticides that run into our water supply. Whew, is it getting hot in here or is it just me?

And you are so right, organic and free range don't mean much these days (thank you USDA), and I guess all I'm saying is that if they did, they wouldn't be sustainable. Not because humans can't do it, but because we've set up a system that rewards us for not doing it.

Nobody is rewarding me for doing nothing!

And right now, living in Minneapolis, Pescadero seems very nice.

I agree with you. I read Omnivore's Dilemma about six months ago. It wasn't new subject matter to me, but some of the details floored me. Couldn't believe them.
I'll never, ever, eat another Idaho Russet potato, for one thing.

Karen, your point is a good one; we're not really making the world a better place by making a buying choice that only the upper economic 1% of humanity can make. It's still reasonable to make that choice for one's own health, though - I think that meat from Salason's farm, or Polyface, or the cootie-free stuff at the Farmer's market are healthier for me. But you're right, it's not saving the planet.

So how do we save the planet? I don't think Pollan has an answer for this: what I read (and I could be corrected on this) is that our non-sustainable agriculture has increased our population to the point that we are now hooked on it, ie, we can't go back to Polyface farm, because 2 billion people would starve. Pollan's candidate for the most economically important invention of the 20th century was the Haber process, which allows us to 'fix' nitrogen into a form in which it can be used for artificial fertilizer. This fertilization is what's responsible for increasing corn yields from 40-50 to their present 200 bu/acre, which would be impossible without it, and apparently e coli is going to stop us from using 'natural' fertilizer on an industrial scale.

If true, this means that our population has increased to the point that it has no choice but to engage in self-destructive practices. And that's how population biology works, unfortunately - when you outgrow your niche, it abruptly becomes a very nasty place, and lots of you start dying. I guess the answer is, we don't save the planet - the planet saves itself, and we probably won't like the solution it comes up with.
Agreed, fixing nitrogen has made it possible to expand the population. The irony is, though, people are still starving. And we're shipping food -- redundant trade -- to the same people who are shipping us food. And people who need food the most, are being pinned in by the intellectual property rights of Monsanto et al.

So, yes, we can't all go to a polyface model, but I think we can minimize the harm we're doing -- especially in this country where we do have a choice.

Now, how does this all tie into a naked woman?

I'm not sure that I can bring this back to naked women, but it does remind me of a bit from George Carlin:

Save the planet? No.

The planet will be fine.

The people will die.

The planet will be fine.

Sigh.
[this is good]
Joining the fray a bit late here...

I've always been slightly irked by PETA's sensationalist marketing. I've given them money on numerous occasions, but once I actually wrote a letter complaining that their marketing seems to be addressed to the extremely simple-minded. They make little effort to describe the complexity of some of these issues, and (as Karen points out) they don't differentiate the vastly different forms of abuse they fight.

I think using naked women can be very effective in getting the attention of people who might not respond as well to chicken factories or beagle-testing imagery. There's nothing sexist about nudity, in my book. I could write an essay about her bikini line, but I'm going to let it pass this time.

At the end of the day, did this get more people to ask questions about how animals are used? If it did, then I'm all for it. And although the video quality was so-so, I always enjoy a strip act. But did anyone pay attention to what she was saying?
Two things came up in the listserv discussion I had about this. First, there was a spike in traffic for PETA TV. Second, a few people, myself included, noted that we actually listened. And I have to admit, the hook here wasn't that it was sexy. It was almost like I was watching a dare: Are they really going to do this???
This is beyond ridiculous. if PETA actually wants to make a difference, they would stop paying innocent girls to take their clothes off and bring real, honest, serious points to the table without using sex. What are they trying to say anyway?,"we want rights
In fairness, Peta doesn't "pay innocent girls to take their clothes off." Their staff and supporters (male and female) volunteer to do these types of stunts. I'm not saying it's a good tactic (nor am I saying it's a bad one), but to accuse them of stealing the innocence of young girls in exchange for cash is unfair.

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